1. Introduction & Scope
This Privacy Policy applies to all personal data collected and processed by cb77 in connection with the cb77 platform, including the website available at cb77.asia and all related products and services — sports betting (cricket, PSL, UFC, football, and other markets), live casino, slot games, Fortune Bingo, and all account management and cashier functions.
cb77 acts as the data controller in respect of the personal data of its registered players and website visitors. By creating a cb77 account or continuing to use the cb77 platform, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and processing of your personal data as described herein.
Scope note: This Policy covers data collected from players in all jurisdictions where cb77 operates, including Pakistani players who access the platform from Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad, and other cities across Pakistan.
2. Personal Data We Collect
cb77 collects the following categories of personal data from players and prospective players:
- Identity Data: Full legal name, date of birth, gender, and copies of government-issued identification documents (such as your CNIC or passport) collected during account registration and KYC verification.
- Contact Data: Pakistani mobile number, email address, and residential address. This information is provided during registration or when updating your account profile.
- Financial Data: Details of deposit and withdrawal transactions, including the payment method used (e.g., JazzCash, Easypaisa, HBL, UBL, Meezan Bank, Bank Alfalah, Visa, Mastercard), transaction amounts in PKR, and transaction reference numbers. cb77 does not store full payment account credentials on its own servers.
- Gaming & Betting Data: Records of all bets placed, games played, wagering amounts, game session durations, bonus usage, and win/loss history on the cb77 platform.
- Technical Data: IP address, device type, operating system, browser type and version, screen resolution, time zone, and other technical identifiers collected automatically when you access cb77.asia.
- Usage Data: Pages visited on cb77.asia, navigation paths, session duration, features accessed, and search queries entered within the platform.
- Communications Data: The content of messages exchanged with the cb77 customer support team via live chat, email, or any other support channel.
- Responsible Gaming Data: Deposit limit settings, cooling-off periods, self-exclusion requests, and any other responsible gaming preferences configured on your account.
3. How We Collect Your Data
cb77 collects personal data through the following means:
- Direct provision: Data you enter when registering a cb77 account, completing KYC verification, making deposits or withdrawals, contacting customer support, or updating your account settings.
- Automated collection: Technical and usage data collected automatically through cookies, web beacons, server logs, and similar tracking technologies when you browse or interact with cb77.asia.
- Third-party sources: Identity and fraud verification data received from KYC verification service providers, and transaction confirmation data received from payment processors including JazzCash and Easypaisa operators.
- Publicly available sources: In limited circumstances, cb77 may cross-reference information from publicly available sources (such as sanctions lists) as part of its regulatory compliance obligations.
4. How We Use Your Personal Data
cb77 uses the personal data it collects for the following purposes:
- To create, manage, and maintain your cb77 player account, including enabling cb77 login and account security features.
- To process PKR deposits and withdrawal transactions via JazzCash, Easypaisa, and other supported payment methods.
- To fulfil our legal obligations under applicable anti-money laundering (AML), Know Your Customer (KYC), and responsible gaming regulations.
- To verify your age (18+) and identity as required before processing withdrawals or activating bonus offers.
- To administer bonuses, promotions, and loyalty programmes, including verifying eligibility and monitoring compliance with bonus terms.
- To personalise your experience on cb77.asia, including displaying relevant cricket betting markets, PSL odds, and casino game recommendations based on your activity.
- To detect, investigate, and prevent fraudulent transactions, bonus abuse, and other prohibited activities on the cb77 platform.
- To respond to customer support enquiries and resolve account or payment disputes.
- To send transactional communications including account confirmation emails, deposit receipts, withdrawal confirmations, and security notifications.
- To analyse platform usage patterns and improve the performance, design, and functionality of cb77.asia.
- To send promotional communications (where you have consented or where cb77 has a legitimate interest in doing so), including information about new cricket betting markets, PSL promotions, and casino offers. You may opt out of promotional communications at any time via your account settings.
5. Legal Basis for Processing
cb77 processes personal data on the following legal bases:
- Contractual necessity: Processing required to perform the contract between cb77 and the player, including account management, payment processing, and delivery of gaming services.
- Legal obligation: Processing required to comply with applicable AML, KYC, and responsible gaming regulatory requirements, including age verification and transaction monitoring.
- Legitimate interests: Processing necessary for cb77's legitimate business interests, including fraud detection, platform security, and analytical improvement of cb77 services, where these interests are not overridden by the player's privacy rights.
- Consent: Processing based on the player's explicit consent, including optional marketing communications and non-essential cookie usage. Consent may be withdrawn at any time without affecting the lawfulness of prior processing.
6. Data Sharing & Disclosure
cb77 does not sell your personal data to third parties. cb77 may share personal data with the following categories of recipients, strictly on a need-to-know basis and subject to appropriate data processing agreements:
- Payment service providers: JazzCash, Easypaisa, HBL, UBL, Meezan Bank, Bank Alfalah, card networks, and other payment processors, solely for the purpose of processing your deposits and withdrawal requests.
- KYC and identity verification providers: Third-party services used to verify identity documents and screen against sanctions or PEP (Politically Exposed Persons) lists as required by applicable AML regulations.
- Gaming software providers: Studio partners whose games are hosted on cb77 may receive session data (such as game ID and wager amounts) necessary to operate their games and certify RNG outcomes.
- IT and security service providers: Cloud hosting, content delivery, cybersecurity, and platform monitoring services used to operate and protect the cb77 infrastructure.
- Regulatory and law enforcement authorities: cb77 may disclose personal data to competent authorities when required to do so by applicable law, court order, or regulatory direction.
All third-party service providers engaged by cb77 are contractually required to process personal data only for the specified purpose and to maintain appropriate technical and organisational security measures.
7. Cookies & Tracking Technologies
cb77.asia uses the following categories of cookies and similar tracking technologies:
- Strictly necessary cookies: Required for the basic operation of the cb77 platform, including maintaining your login session, loading the PKR cashier, and managing your betting slip. These cannot be disabled without impairing platform functionality.
- Performance cookies: Used to collect aggregated, anonymised information about how visitors use cb77.asia, including page load times, error rates, and navigation flows. This data helps us improve platform performance for Pakistani players on all device types.
- Functionality cookies: Used to remember your preferences on cb77, such as your preferred language, default betting view (e.g., cricket markets first), and display settings.
- Analytics cookies: Used by cb77 to understand aggregate user behaviour and improve the platform. Analytics data is pseudonymised and not used to identify individual players.
You can manage cookie preferences through your browser settings. Please be aware that disabling certain cookies may affect the functionality of your cb77 account, including the ability to maintain login sessions and access the cashier.
8. Data Security
cb77 implements appropriate technical and organisational security measures to protect personal data against unauthorised access, accidental loss, disclosure, alteration, or destruction. These measures include:
- 256-bit SSL/TLS encryption for all data transmitted between your device and cb77 servers.
- Encrypted storage of sensitive data fields, including identity documents, at rest.
- Role-based access controls limiting internal access to personal data to authorised personnel only.
- Regular security audits and penetration testing of cb77.asia infrastructure.
- Two-factor authentication (SMS OTP) available for all player accounts to protect against unauthorised cb77 login attempts.
While cb77 employs robust security practices, no internet-based platform can guarantee absolute data security. Players are also responsible for maintaining the confidentiality of their cb77 account credentials. If you suspect unauthorised access to your account, contact cb77 support immediately.
9. Data Retention
cb77 retains personal data for the following periods:
- Active accounts: Personal and gaming data is retained for the duration of your cb77 account relationship.
- Closed accounts: Following account closure, cb77 retains identity and financial transaction records for a minimum of five years to comply with applicable AML and gaming regulatory obligations. This period may be extended if required by a regulatory investigation or legal proceeding.
- Marketing data: Where processing is based on consent, data used for promotional communications is retained until you withdraw consent or for a maximum of three years from your last active engagement with cb77, whichever is earlier.
- Technical logs: Server and access logs are typically retained for 90 days unless retention for a longer period is required for a specific security investigation.
Data that is no longer required for its original purpose and for which no legal retention obligation exists is securely deleted or irreversibly anonymised.
10. Your Privacy Rights
Subject to applicable law, you have the following rights in relation to your personal data held by cb77:
- Right of access: You may request a copy of the personal data cb77 holds about you.
- Right to rectification: You may request that inaccurate or incomplete personal data be corrected. Minor profile updates (name, contact details) can be made directly within your cb77 account settings.
- Right to erasure: You may request deletion of your personal data where cb77 has no lawful basis for continued retention. Note that regulatory retention obligations may prevent the full deletion of certain records (e.g., AML transaction records).
- Right to restriction of processing: You may request that cb77 restrict the processing of your personal data in certain circumstances, such as while the accuracy of the data is disputed.
- Right to data portability: You may request that cb77 provide your personal data in a structured, machine-readable format where processing is based on consent or contractual necessity.
- Right to withdraw consent: Where processing is based on your consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing conducted prior to withdrawal.
- Right to object to marketing: You may opt out of promotional communications from cb77 at any time via your account notification settings or by contacting support.
To exercise any of the above rights, please contact the cb77 support team via live chat or the support email published in the footer of this page. cb77 will respond to verified data subject requests within 30 calendar days. cb77 may request proof of identity before processing a data subject request.
11. Children's Privacy
The cb77 platform is strictly intended for adults aged 18 and over. cb77 does not knowingly collect personal data from individuals under the age of 18. 18+ Age verification is conducted during the registration process for all new cb77 accounts.
If cb77 becomes aware that personal data has been collected from a minor without verifiable parental consent, cb77 will immediately close the relevant account, return any deposits to the original payment source, void any bets or winnings, and delete all personal data associated with that account. If you believe a minor has registered a cb77 account, please contact support immediately.
12. International Data Transfers
The cb77 platform is operated by a company incorporated under applicable international law. Personal data collected from Pakistani players may be transferred to, stored in, and processed in countries outside Pakistan, including countries where the data protection laws may differ from those applicable in your jurisdiction.
Where such transfers occur, cb77 ensures that appropriate safeguards are in place to protect the security and confidentiality of your personal data, including contractual data processing agreements with all third-party recipients that impose obligations equivalent to those described in this Privacy Policy.
13. Changes to this Privacy Policy
cb77 may update this Privacy Policy from time to time to reflect changes in our data processing practices, legal requirements, or platform functionality. When material changes are made, cb77 will publish the revised Policy on cb77.asia with an updated effective date and will notify registered players via email or in-platform notification where practicable.
Your continued use of the cb77 platform following the publication of a revised Privacy Policy constitutes your acceptance of the updated terms. We recommend reviewing this page periodically to stay informed of how cb77 protects your data.
This Privacy Policy was last reviewed and updated in June 2026. Previous versions are available upon request from the cb77 support team.
14. Contact Us
For privacy-related enquiries, data subject requests, or to report a suspected data security incident, please contact the cb77 data protection team via:
- Live chat: Available 24/7 within your cb77 account — the fastest way to reach our team.
- Email: The support email address published in the footer of this website. Please use the subject line "Privacy Request" for all data-related queries to ensure prompt routing to the correct team.
cb77 aims to acknowledge all privacy queries within 48 hours and to provide a substantive response within 30 calendar days. For complex data subject requests, cb77 may request additional time and will notify you accordingly.